MVIL Launches Much Need Road Safety Campaign

The Motor Vehicle Insurance Limited (MVIL) has embarked on a campaign to reduce the carnage on our national roadways.

The campaign, called the ‘Road Safety, It’s Not A Game” enlists the support of professional Australian Rugby League Players like Wendel Sailor, Paul Aiton, Neville Costigan and others who will appear in posters, billboards, various forms of signage’s on PMVs, newspaper, radio and television advertisements right across the country delivering messages aimed at addressing the five major causes of road safety breaches in PNG.

These messages will focus on Speeding, Drink driving, Overloaded PMV’s, Pedestrian Safety and Saying No if feeling unsafe on a PMV (or any other transport for that matter). According to MVIL statistics, every year 200 people die in road accidents in PNG with another 600+ injured. The estimated cost of road incidents is around K500 million a year.
It seems a significant of deaths involve overloaded PMV’s.

Other causes of road accidents, fatalities and injuries involve poor road conditions, alcohol, vehicle overloading, passengers/driver s not wearing seat belts, lack of understanding of road rules, speeding, pedestrian crossings and poor vehicle conditions. We are unaware of how long will the campaign will go for and if there will be an audit.

*** It is imperative that more road safety campaigns need to be done all over the country. Due to the poor road conditions, accidents double in almost every year and therefore, those who are directly involved in the safety of our motorists need to do more of these kinds of campaigns to reduce road accidents.

Nevertheless, Papua New Guinea has some of the worst road conditions and therefore drivers must take extra precaution when driving on PNG's roads.